With live events slowly starting to return after a year-long hiatus, Broadcast Management Group is excited to get back to live, in-person events. While the past 12+ months of remote and virtual productions have been challenging, like any disruption, it has shed some light on new and improved ways of producing content.
As you assess the pros and cons of holding an in-person concert, we wanted to share our list of the top 5 advantages of virtual concerts.
With virtual concerts, there’s never a bad seat
Often at concerts, you either have to pay top-dollar to get a good view, or you have to show up very early to secure a prime spot in front of the stage. However, with virtual concerts, everyone has the same view! With a live, multi-camera virtual production, your at-home audience will get an even closer look at artists on stage from several angles. There is never a bad seat at a virtual concert, and you never have to worry about a tall person in front of you!
Same format as a live show
Virtual concerts on YouTube, Instagram, and Facebook tend to focus only on one artist. But it doesn’t have to be that way. Opening acts with up-and-coming talent can help get your audience excited and add value to the experience. And with a virtual concert, the opening act doesn’t have to be a local act. One of the many benefits of remote production is you gain exposure to talent anywhere in the world. With a virtual concert, your opening act can join from an entirely different city or even an entirely different country.
Drive engagement for your virtual concert with a live chat
If you’ve been to a live concert, you know it’s next to impossible to converse with friends or fellow concert-goers. A feature that sets virtual shows apart from in-person concerts is the chat feature. A live chat feature allows fans to interact in a manner that can’t be replicated during a live concert. At-home viewers can even submit song requests and interact directly with the artist.
Virtual concerts let you reach a larger audience
Many venues are still not operating at max capacity as social distancing requirements are still being lifted. And even at max capacity, there’s a set number of spectators that any live music venue can hold. With live-streaming, the event has endless opportunities to reach fans anywhere in the world.
Pre-tape based on artist availability
Have you ever wanted to showcase an artist at your event, but the timing didn’t quite match up? Maybe the artist was interested in performing but had a prior commitment on the day of your event. With a virtual concert, scheduling and location barriers are much easier to overcome. Pre-taping a concert and playing it back during an in-person, virtual, or hybrid event helps to mitigate scheduling and logistical challenges.
Contact us to learn more about how Broadcast Management Group can help produce your next virtual concert.