Hollywood, CA: Broadcast Management Group (BMG) co-produced a one-night event live from the Philadelphia Film Center on November 11th. The engagement included a 20-minute pre-show, followed by a 25-minute Q&A with Sylvester Stallone Star and Director of Rocky IV: Rocky Vs. Drago The Ultimate Directors cut. The event culminated in a presentation of the film across 700+ Fathom Event Theaters nationwide.
In celebration of the film’s 40th anniversary, the event also included a fully branded takeover on the interior of the theater and marquee, lighting up Chestnuet street for the one-night engagement. Sylvester Stallone and Bert Young also made an appearance on the red carpet in true Hollywood fashion.
The production was shot with 8 Grass Valley broadcast cameras, including a jib in the theater, plus two cameras on the red carpet. BMG’s Director Todd Mason directed the broadcast from BMG’s REMI Mobile Unit One, and signals were sent back to BMG REMI broadcast Hub in Las Vegas and then uplinked to Fathom Theaters. BMG used 2 LU 800’s,2 LU 610’s, and 2 LU 4,000s for transmissions.
Broadcast Management Group is a full-service media company with six practice groups: live production, broadcast consulting, creative content development, long-term production staffing, systems integration and event management. BMG also operates a state-of-the-art Broadcast REMI Production Hub and custom-built REMI Mobile Units and REMI Multi-camera packages and producing live Augmented Reality broadcast. The company has offices in New York City, Los Angeles, Chicago, Las Vegas, and Washington D.C.