Over-the-Top Television

Over-the-top television – or OTT – is the convergence of television and digital video. In short, it’s the delivery of television content via the internet WITHOUT the use of traditional cable, satellite, or pay-per-view services (sorry, Comcast).

What is OTT?

So why is OTT important for networks, broadcasters and anyone creating video content? Because OTT is changing the way we distribute and consume content. This ‘disruptive technology’ is impacting the way major brands and advocacy groups market and engage with the public. And it’s now a key part of the strategies agencies develop for their clients. If you’re not dialed into OTT now, you’ll be missing a tremendous opportunity which could leave you sidelined by your competitors. Broadcast Management Group is a pioneer in content development, broadcast technology and production. We’re out in front of the curve and actively working with organizations ready to tap into the power of OTT.

Whether you’re looking to create video content for distribution on an OTT platform, or looking to build an OTT channel from the ground up, BMG can help. Our award-winning international team has extensive experience working with broadcast and digital networks. We can put all the pieces in place to create and distribute live or pre-produced content on OTT platforms. Additionally, we excel in OTT network development strategy. That means we can support you in operational planning, budgeting, staffing and content development. BMG is one of few companies in the industry that has successfully launched OTT channels from concept to execution.

Our Approach to OTT

We begin each engagement by listening to the goals and objectives of our clients. It’s important that we understand the direction of your platform or content so we can build a strategy around meeting those goals. From there, we begin to map out a content strategy, develop show formats and organize the right technology in order to get your project off the ground. We can also assist with budgeting, operational planning and the design and build-out of physical production operations.

Our Expertise

BMG is an innovator in creativity, production operations, and technology. These traits are in our DNA, which we bring to each one of our projects. We were one of the first to recognize the huge potential that OTT offered at its inception and we’ve been pushing the boundaries at every turn. We’ve produced live content for OTT platforms for some of the major players in the game, handling everything from content creation, equipment procurement, technical engineering and encoding to production staffing and management. We’ve also designed and built OTT platforms from the ground up, creating the overall network strategy, developing the show formats and overseeing the technical design and build-out.

“We are immensely grateful for everyone’s outstanding effort and proud of the resulting work.”

Loretha Jones | President of Programming, BET News

Contact us today to discuss your ott network needs.

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