What is OTT?
Over-the-top-television – or OTT for short – is the convergence of television and digital video. In short, its the delivery of television content via the internet WITHOUT the use of traditional cable, satellite, or pay-per-view services (sorry, Comcast).
So why is OTT important for networks, broadcasters and anyone creating video content? Because OTT is changing the way we broadcast and consume content. This ‘disruptive technology’ is impacting the way major brands and advocacy groups market and engage with the public. And its now a key part of the strategies agencies develop for their clients. If you’re not dialed into OTT now, you’ll be missing a tremendous opportunity which could leave you sidelined by your competitors. Broadcast Management Group is a pioneer in content development, broadcast technology and production. We’re out in front of the curve and actively working with organizations ready to tap into the power of OTT.
Whether you’re looking to create video content for distribution on an OTT platform, or looking to build an OTT channel from the ground up, BMG can help. Our award winning international team have extensive experience working with broadcast and digital networks. We can put all the pieces in place to create and distribute live or pre-produced content on OTT platforms. Additionally, we excel in OTT consulting and network development strategy. We can support you in operational planning, budgeting, production staffing and content development. BMG is one of few companies in the industry that has successfully launched OTT channels from concept to execution.