OVER-THE-TOP TELEVISION

What is OTT?

Over the top television (OTT) has been exploding in the last year and for good reason. OTT is changing the way we broadcast and consume content. This ‘disruptive technology’ is impacting the way major brands and advocacy groups market and engage with the public. It is now a key part of the strategies agencies develop for their clients.

OTT is a watershed movement and if you’re not dialed into it, you will be missing a tremendous opportunity which could leave you sidelined by your competitors. Broadcast Management Group (BMG) is a pioneer in content development, broadcast technology and production. We’re out in front of the curve and actively working with organizations ready to tap into the power of OTT.

BMG’s award winning international team has extensive experience working with traditional broadcast networks and digital networks. We excel in network development strategy, supporting technical, operational plans, budgeting, staffing and content development. BMG is one of few companies in the industry that has successfully launched OTT channels from concept to execution.

Our Approach

We begin each engagement by listening to the goals and objectives of our clients. Then we go to work, leveraging years of hands-on experience in some of the most complex and difficult environments. Our goal is to help our clients meet theirs. The BMG team of international broadcast professionals has worked the globe, consulting, developing content strategy, building broadcast facilities, providing staffing, and producing live music, news and entertainment events.

Broadcast Management Group has been building long lasting relationships with its domestic and international customers for over 12 years. Our investment in long term relationships is evident in our client testimonials. Our team members are leaders in every aspect of media. Their talents range from creative content and series format development, to business operations, marketing, budgeting and engineering, always leveraging the latest in technology to execute effectively.

Our Expertise

The BMG team has been an innovator in creativity, production operations, and technology for over two decades. These traits are in our DNA which we bring to each project in each of our four main business units of; Live Production, Creative Services, Consulting and Staffing. We have been pushing the digital envelope from the inception of digital. From the very beginning we saw the huge potential that digital offered and we have been pushing that potential at every turn.

As Over-the-Top (OTT) become a thing we continued to push that envelop and will not stop until every opportunity is reached and we are into the next galaxy. OTT is relatively new, when choosing a company to advise you, you need experience not, experiment. As Gladiators of innovation it is in general our expertise, we know the right questions to ask and now to respond to unknowns. Industries we have served include:

Digital Media Companies

Broadcast Networks

Cable Networks

Corporations

Government

Associations

Our Process

1. Consulting

  • Initial meeting and discussion of project scope
  • Kick off strategy meeting, including the development of key success metrics and expectations

2. Developing the OTT Strategy

  • Development of OTT platform and transmissions plan

3. Physical and Technical Facility Design, Build and Operations

  • Physical Plant construction and/or renovation
  • Identify location(s) to build out technical facilities
  • Technical design development

4. Budget

  • Development of revenue strategy
  • Public relations and marketing
  • Ad and sponsorship sales

5. Timeline

  • Project Management
  • Series Format Development

6. Content Development

  • Design and development of graphics package for network and shows, including audio
  • Live Production Execution

7. Long-Term Production Management and Staffing

  • Hiring of the creative and technical team
  • Hiring, training and coaching of on air talent

8. Operations

  • Rehearsal and technology testing
  • Network Soft Launch
  • Network Launch

Case Studies

We are immensely grateful for everyone’s outstanding effort and proud of the resulting work.

Loretha Jones | President of Programming, BET News

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